MCC PMax Script
For agencies and managers running multiple Google Ads accounts. Complete Performance Max analysis across all your client accounts. One script, one master sheet, comprehensive insights for your entire portfolio.
$399 one-time • Unlimited accounts • Free updates
The MCC PMax Script delivers the full Performance Max insights suite across every account in your manager account (MCC). Same analysis depth as the single-account version, designed for agencies managing multiple clients.
Analysis coverage: Campaign performance, asset groups, product titles, landing pages, search categories (brand/non-brand buckets), change history, n-gram patterns, asset tracking, placements, and geographic performance.
Initial setup requires three runs to build complete data sets:
Run 1
Creates data structure and baseline metrics
Run 2
Builds historical comparisons
Run 3
Completes full analysis features
After setup, schedule hourly for automatic updates. The master sheet coordinates execution across all accounts.
Recommended 10-15 accounts per hour. Stagger execution using run-at times in the master sheet to prevent timeout.
Tested with portfolios containing 6,000,000+ products. Handles large account volumes with proper configuration.
Master sheet manages all accounts. Add new clients anytime—no additional cost, just update the sheet.
See spend distribution across Shopping, Video, Display, and Search/Other channels for every PMax campaign. Track how changes affect performance by channel.
Terms automatically categorized into brand, close-to-brand, non-brand, and blank buckets. Define your brand terms once—the script handles classification across all accounts.
Six-bucket categorization: Profitable, Costly, Flukes, Meh, Zero conversions (clicks without conversions), Zombies (impressions without clicks). Includes Shopping campaign data for complete product view.
Track which videos get spend—yours or Google's auto-generated content. Video thumbnails, clickable preview links, performance metrics. Display asset stats included.
See where ads appear: websites, YouTube channels, apps. Default threshold: placements spending >10 cents/day (configurable). Identify wasted spend by placement.
All campaign changes consolidated. Includes ChatGPT prompt for interpreting the raw change data.
N-gram analysis (1, 2, or 3-word) for both product titles and search terms. Spot opportunities, identify redundancies, find keyword patterns.
Optional connection to AI Whisperer script for AI-powered insights using OpenAI or Anthropic models (bring your own API key).
Schedule hourly after initial setup. Master sheet coordinates execution timing. Debug logging available for troubleshooting.
For portfolios with many accounts, use load balancing: 10-15 accounts per hour recommendation prevents execution conflicts.
Unlimited use
Across your MCC and all client accounts. No per-account fees.
Free updates for life
New versions released regularly based on community feedback. Download from member area when ready.
Personal support from Mike Rhodes
Questions answered in the member community at mikerhodes.circle.so/c/help/. Custom code modifications not supported.
Template sheet
All tabs, named ranges, and formatting pre-configured.
Documentation
Step-by-step setup and video walkthrough.
$399 one-time payment
No recurring fees. No per-account charges. No support contracts. Buy once, use across your entire portfolio.
Same analysis features. Different execution model.
MCC version: Designed for manager accounts with multiple clients. Coordinates execution, manages data across accounts, handles load balancing.
Single-account version ($199): Designed for individual accounts. Simpler setup, no coordination needed.
If you manage multiple accounts, you need the MCC version.
Yes. No additional cost. Update master sheet, continue running.
Hourly recommended. Keeps data current for all accounts.
Master sheet allows per-account configuration. Different brand terms, thresholds, settings per client.
Community support included. Custom code modifications not supported.
Regular updates based on community requests. Typically monthly or more frequent. All free.
One master sheet coordinates all. Script manages data organization automatically.
$399 • One-time payment • Unlimited MCC accounts • Lifetime updates
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One-time payment • Lifetime updates • No subscription
Get Instant AccessUnlimited MCC accounts • No ongoing fees
Built for agencies & MCCs
Tested with portfolios containing 6,000,000+ products
The single-account version is simpler and costs less if you only need it for one account.
View Single-Account Version →